If you’ve spent any time doing any printing or layout, you will have seen there is plenty of jargon and terms in use. Like many things, it can be hard to understand this and how they relate to the job you are doing.
One of the most critical print industry terms you often hear is CMYK printing. If you’ve heard this and don’t know what it is, it can lead to a bigger question, “Las Vegas CMYK printing, what does it mean for my business?”
You won’t be the only one, so read on, and you’ll learn about this term, and how it can help you with your business printing.
What is CMYK Printing?
So what is CMYK printing? It’s not as glamorous as it sounds. It’s merely an abbreviation for the leading printing standard for all print houses in Las Vegas and beyond. CMYK is short for Cyan, Magenta, Yellow, and Black. The four colors can make any other print color there is.
Black comes with a letter ‘K’, and no one is sure of the reason for this. The CMYK standard is used because it is a set standard, and to reproduce the same color on different materials, it just needs a lower percentage of each color, and the perfect color match will appear on that page, vehicle wrap or large format print
This comes with the name of a subtractive process, and using it allows the production of vibrant and striking colors.
Why Should I Use CMYK Printing?
It may be confusing using CMYK for printing. We’ve all come to learn the three primary colors — red, green, and blue. Once we mix these, we can reproduce any color we wish. So why do local printing companies not use RGB as every other system does?
RGB colors turn out lighter when projected on screens, yet in printing, it is very different. RGB is a process of adding, where layers of inks are built up on the paper. The more ink you add, the darker the color. Because CMYK takes colors away, you can produce any color and any shade of that color you need.
How Does CMYK Printing in Las Vegas Help My Business?
It doesn’t matter what you are printing, and can be anything from:
- Business cards
- Marketing flyers
- Corporate materials
- Magazines or sales brochures
Designs and logos produced on an RGB screen won’t look how they should until they are first converted to CMYK. This means, all the above materials will have the same color production, regardless of the materials.
A good Las Vegas print house understands this. It is their job to deliver precisely what you want. A good print house converts RGB images to CMYK before they print so you’ll get perfect results. You will get a perfectly matched and color-accurate print every time.
If you want to know more how CMYK can help standardize all your business printing, and send the right message to customers, contact Impress By Print.
Your local print shop is full of experts who know all there is about this print process, and any others you can think of.